Approach.
We offer services in architecture, signage, industrial design, 3D illustration, graphic design, and branding, as well as scenography for art or events. Whatever the project, the result will be audacious and innovative, with more than 15 years of experience, multiple awards, and press coverage. I don’t know about you, but I think things should run smoothly.
Mission.
Innovate, learn and exceed expectation on every projects.
But Who ?
Our lead designer is Alex!
and this is his Bio
Alexandre Berthiaume was born in Saint-Jean-sur-Richelieu and currently lives in Montreal. His father, a patron of artists, sparked an interest in creation in him from a young age. This propensity for creation came to fruition during his studies in architecture. The discipline and rigor necessary for architectural design will provide him with the necessary foundations to tackle any project. He will quickly notice the importance of the graphic aspect in his presentations and will develop an interest in 3D illustration. This last discipline led him to devote 10 years at the same time as a VJ in multiple events. It is difficult to separate Alexandre from Futil Studio, his company that he founded in 2003 to bring together his work in industrial design and urban design. He has designed and still designs multiple products in both furniture and objects under the brand new POFA brand. Alexandre approaches design, public art, sculpture and multimedia with a modern minimalist approach. He is particularly known for the White Gallery as well as the giant Fragments sculpture on Mexico City's tallest skyscraper, The Summit.